Proactive PPC fraud defense with audit-ready evidence
ClickReport records every paid click, scores risk using adjustable thresholds, and turns the signal into action. From warning popups that deter abusers to Google Ads exclusions and uptime monitoring, your team sees suspicious behaviour and stops wasted spend before budgets burn.
Investigation console
Every signal in one place
Follow suspicious visitors across hits, warnings, and blocked IPs without leaving the dashboard. CSV exports, quick date presets, and domain filters make ad-network reviews painless.
Fraud scoring
Adjust IP and visitor thresholds per domain and watch warning levels update instantly.
Landing pages
Synthetic checks run every five minutes with downtime and recovery alerts.
Live signal
Warnings resolved · 92% legitimate traffic
Click Report
Complete visibility for modern PPC teams
The analytics dashboard stitches together hit-level data, warning history, keyword performance, landing page status, and IP exclusions. Investigate fraud, share context with stakeholders, and move from anomaly to action without exporting raw logs first.
Understand the full story behind every click
Dynamic overview cards and timeline visualizations surface the hotspots that deserve attention.
- Overview cards capture hits, suspicious volume, visitors, warnings, and IP blocks at a glance
- Traffic timelines stack unique visitor, IP, and warning trends for the range you select
- Top offender tables reveal repeat IPs, keywords, and landing pages without exporting to spreadsheets
Drill down fast and preserve the evidence trail
Toggle between hit detail, IP summaries, visitor journeys, and landing page health with persistent filters.
- Dedicated tabs for hits, IPs, keywords, visitors, warnings, landing pages, and IP blocks
- Filters for domain, date, warning severity, and keyword search accelerate investigations
- One-click CSV exports deliver evidence packs for ad networks or finance
Detection
Adaptive fraud scoring you control
ClickReport processes every beacon through your domain-specific thresholds. Privacy modes let you drop or hash IPs while still comparing fingerprints. When a warning level increases, branded popups or alerts fire instantly to stop repeat abusers.
Signals captured for every PPC visit
Each visitor event is normalized and enriched so your investigation never stalls.
- Visitor ID and session fingerprint tied to every paid click
- IP address plus hashed fingerprint that respects your privacy mode
- Campaign tags, keywords, and landing path parameters
- Referrer normalization for channels and partner traffic
- Geo, ISP, and threat data when available from your provider
- Browser language, device, and screen context for deeper audits
Alerts that line up with your thresholds
Email, SMS, and webhook channels adhere to rate limits so your team is notified when it matters.
- Repeat-visitor spikes that break your configured thresholds
- IP velocity breaches using soft, medium, hard, and very-hard limits
- Landing page downtime or daily click ceilings that trigger response workflows
Campaigns
Monitor every landing page with confidence
Synthetic uptime checks run every five minutes and feed status, response time, and downtime history back into the dashboard. Campaign tags, keywords, and landing paths stay synced so you can map fraud patterns to the ads that attracted them.
Landing page monitoring
Automatic checks with incident and recovery alerts mean you respond before paid traffic hits a dead page.
Campaign context
Use campaign tags and keyword capture to attribute suspicious activity and quantify wasted spend.
Feature suite
Tools that turn detection into action
Google Ads IP blocking
Connect once and exclude offending IPs across every active campaign using the Google Ads API. Refresh to reconcile manual changes.
Visitor deterrence popups
Customize language and imagery for soft through very-hard warnings to warn or block repeat offenders right on the page.
Multi-channel alerting
Email, SMS, and webhook delivery respect daily limits and include signed payloads for downstream systems.
Evidence exports & privacy
Download tab-specific CSVs, share context-rich logs, and toggle between full, hashed, or dropped IP storage.
Setup
Launch in minutes
- Create a domain in ClickReport to generate a unique site token for each landing page.
- Add the lightweight
<script src="https://service.clickreport.com/wmcaudit.js?id=...">snippet (or deploy via tag manager) so clicks stream into the dashboard. - Connect Google Ads, set alert thresholds, and let ClickReport handle warnings, blocks, and uptime checks automatically.
Support
Expert help when you need it
Our team partners with advertisers, agencies, and platforms to tune thresholds, configure automations, and interpret anomalies. Reach out for guided onboarding or deep-dive fraud reviews.
Popular topics
FAQ
Visit the dedicated FAQ centre for setup guides, billing details, and fraud prevention best practices.
Visit FAQ centreAccount Settings
Fine-tune protections for every campaign
Configure warning popups, rolling-window thresholds, landing page monitors, alert recipients, and Google Ads exclusions per domain. Once your playbook is saved, ClickReport enforces it in real time.